Last modified: 2024-08-30 by 
zachary harden
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![[Flag of UEFA]](../images/i/int-uefa@13.gif)
image by Juan Manuel Gabino Villascán, 18 June 2013
![[UEFA EURO 2016 Flag]](../images/i/int@uefacl.gif)
source; image by Zachary Harden, 28 June 2021
See also:
![[UEFA Women's Euro 2022 flag]](../images/f/ff@uwcl.gif)
image by Zachary Harden, 31 July 2022
![[UEFA EURO 2012 Flag]](../images/i/int@uefa12.gif)
image by Juan Manuel Gabino Villascán, 11 June 2012
Flag of UEFA EURO 2012 Poland-Ukraine
There are the images of flag of:
- UEFA
- UEFA RESPECT
- UEFA EURO 2012 Poland-Ukraine
All of them, along that of FIFA, hoisted in every stadium during the continental
football showpiece.
Logos are all from uefa.com
Juan Manuel Gabino Villascán, 11 June 2012
UEFA commissioned Brandia Central, a Portuguese brand consulting agency for the creative process of developing the graphic image for the competition: "The branding has been created by Portuguese consultancy Brandia Central, which has also created the identities for the Euro 2012 tournament in Poland and Ukraine and the Euro 2016 event, which will be held in France."
Esteban Rivera, 04 February 2022
![[UEFA EURO 2016 Flag]](../images/i/int@uefa16.gif)
image by Juan Manuel Gabino Villascán, 21 June 2016
Flag of UEFA EURO 2016 France
Juan Manuel Gabino Villascán, 21 June 2016
UEFA commissioned Brandia Central, a Portuguese brand consulting agency for the creative process of developing the graphic image for the competition: "The branding has been created by Portuguese consultancy Brandia Central, which has also created the identities for the Euro 2012 tournament in Poland and Ukraine and the Euro 2016 event, which will be held in France." It was also announced on February 28, 2014 that the "Projecto Uefa Euro 2016" won the "Grande Prémio de Design of the IV Prémios Design Meios & Publicidade" in Portugal, as well as winning the "Branding e Animação Gráfica" award.
Esteban Rivera, 04 February 2022
![[UEFA EURO 2016 Flag]](../images/i/int@euro20.gif)
source; image by Zachary Harden, 28 June 2021
The 2020 UEFA European Football Championship, commonly referred to as
UEFA Euro 2020, or simply Euro 2020, is the 16th UEFA European
Championship, the quadrennial international men's football
championship of Europe organised by UEFA. Back in 2012 UEFA President Michel Platini said that the tournament
was to be hosted in several nations as a "romantic" one-off event to
celebrate the 60th "birthday" of the European Championship
competition. It was initially scheduled to be hosted in 13 cities, but
it was finally reduced down to 11. Due to the Covid-19 pandemic, the tournament was postponed to 2021 to
allow fans at stadiums.
![[UEFA EURO 2016 Flag]](../images/i/int@uefa20.jpg)
Flag used in St. Petersburg, Russia, source; submitted by Esteban Rivera, 29 June 2021
![[UEFA Women's Euro 2022 flag]](../images/f/ff@uew22.gif)
source; image by Zachary Harden, 31 July 2022
![[UEFA Women's Euro 2022 flag]](../images/f/ff@euro24.gif)
image by Luis Miguel Arias, 14 June 2024
Today (14 June), at 9 p.m. (Central European Summer Time), UEFA Euro 2024 begins in Munich, Germany. The tournament logo was presented on October 5, 2021, and is derived from UEFA's 55 member associations' flags and their colours, which assemble in various combinations, reflecting the shape of the Olympiastadion roof (source) The tournament flag will be blue with the logo, and will be seen in the stadiums along with the flags of UEFA, FIFA and others.
Luis Miguel Arias, 14 June 2024
![[UEFA EURO 2016 Flag]](../images/f/ff@uefaeq.gif)
Used at Russia 2018 qualifiers source; image by Zachary Harden, 3 September 2021
"The UEFA European Qualifiers refers to qualifying matches for
international association football tournaments in the UEFA zone. It
mainly refers to UEFA European Championship qualifying matches for the
UEFA European Championship (i,e, Euro 2012). The host country (through its host association and therefore its host
team) qualifies automatically for the final tournament. The remaining
teams are drawn into groups of five and six teams. The groups are
formed by the UEFA administration by means of a draw. Teams from the
national associations whose markets have made the greatest
contribution to the European Qualifiers revenue are drawn into groups
of six teams while respecting the seeding principles. These matches
are encompassed in the European Qualifiers Match Calendar".
(UEFA and Wikipedia). Its flag is a horizontal crimson background featuring the logo
featuring the inscription "EUROPEAN" (on top) "QUALIFIERS" (on
bottom), both in white capitals.
Esteban Rivera, 13 August 2021
UEFA commissioned Brandia Central (official website: https://www.brandiacentral.com/ ) a Portuguese brand consulting agency for the creative process of enhancing the European Qualifiers.
UEFA | European Qualifiers
"Overview
The European Qualifiers provide an open stage for all European Nations to prove themselves. European Countries play against each other for a chance to reach the UEFA Euro (aka UEFA European Championship) or the FIFA World Cup. But despite being played by all national teams, it’s still seen as a minor international tournament.
Challenge
UEFA wants National Teams to regain their position as the pinnacle of the game. Not just in the Euro or the World Cup, but in every official game, namely, the Qualifiers.
So, what if the European Qualifiers were positioned as a major competition, not just as a passageway to the Euro or the World Cup?
With a strong brand behind it, the competition would attract more sponsors, more media attention, more viewers, and, above all, would help restore the people’s pride in the National Teams.
How could we express that in a brand?
Brandia Central accepted the challenge and won the project in a European pitch.
Solution
The European Qualifiers are a competition between nations, which, at its core, is played with heart. Heart is the place love calls home. People usually show the love for their homeland by wearing the national Team’s shirt. We thus created a simple visual icon that combined both shirt and heart. The brand claim became “play proudâ€.
Results
This brand will be launched in September of 2014."
Source: http://www.brandiacentral.com/uk/work/clients/uefa/empowering-football-competition
However the same company's website published another report regarding the launching date:
"April 15, 2013
Empowering a football tournament
UEFA has launched its new branding for the European qualifiers for UEFA EURO 2016, developed by Brandia Central.
The visual identity depicts both a national team shirt and a heart. This brand will provide the next 2 European national team-qualifying competitions, with a unique image to be applied across a wide range of promotional applications.
The heart shape conveys the brand's essence of “Play with heartâ€. It depicts UEFA’s vision for the European qualifiers: to inspire pride in the national team football.
The brand will help enhance the long-term value of the newly centralised European qualifiers, offering a clear and consistent brand platform. With an official European Qualifiers website launched on UEFA.com, social media equivalents will follow.
Comprehensive brand guidelines and interactive broadcast toolkits will also be developed, supporting applications into print, broadcast and digital."
Source: http://www.brandiacentral.com/uk/news/empowering-a-football-tournament/
Esteban Rivera, 04 February 2022
image by
Zachary Harden, 03 July 2022
The CONMEBOL–UEFA Cup of Champions, previously known officially as the
European/South American Nations Cup and commonly as the Artemio
Franchi Cup has its predecessor in the Copa Artemio Franchi (English:
Artemio Franchi Trophy), as the two preceding matches were called.
For its current edition, the competition, dubbed "Finalissima 2022"
(lit. 'Grand Final') for marketing reasons is the
third edition of the
CONMEBOL–UEFA Cup of Champions, a football match between the winners
of the previous South American and European championships. The match
will feature Italy, winners of UEFA Euro 2020 (held in
2021), and Argentina, winners of the 2021 Copa América. It was played
at Wembley Stadium in London, England, on 1 June 2022. The match, a
revival of the Artemio Franchi Cup last played 29 years prior, is
being organised by UEFA and CONMEBOL as part of a
renewed partnership between the two confederations.
The
flag is
the logo over a blue horizontal background: "The
Finalissima logo is inspired by the laurel wreath, a symbol of
achievement and victory, of protection and growth. It consists of
ribbons in the colors of the competing nations - Italy's Tricolore and
Argentina's Albiceleste - clustered around the distinctive trophy. The
(golden) ribbons are symbolic of the strong bond between CONMEBOL and UEFA and
their commitment to developing football beyond their geographical borders. The
brand also underlines the importance of a match between the best teams from the
two continents, who have provided every world champion to date. Among the bands
that meander across the deep blue background are several made of platinum and
gold, the world's most precious metals." It was unveiled on March 24, 2022.
Esteban Rivera, 03 June 2022
